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Entrepreneurship and Small Business

Macomb’s Entrepreneurship and Small Business Program can show you how to start your own business, including researching the feasibility, securing the necessary financial resources and pursuing global opportunities. You will gain a comprehensive knowledge of accounting, management and marketing procedures, as well as a good handle on information technology, as you develop a solid plan for launching your business.

Top 3 Reasons to Choose Macomb for Entrepreneurship and Small Business

  1. Pitch a business idea to the Center for Innovation and Entrepreneurship
  2. Option of earning an occupational certificate in six months or less
  3. This program can be completed 100 percent online, so you don’t have to interrupt your schedule

Entrepreneurship and Small Business Courses at Macomb

  • Business Enterprise
  • Accounting for Entrepreneurs
  • Principles of Accounting
  • Computer and Information
    Processing Principles
  • Principles of Management
  • Principles of Marketing
  • Business Law
  • Business Communications
  • Entrepreneurship Fundamentals
    and Small Management

  • Franchising Fundamentals
  • Corporate Entrepreneurship
  • Global Entrepreneurship
  • Introduction to Web Programming
  • Search Engine Optimization for the Web
  • E-Marketing
  • Professional Selling
  • Dynamics of Retailing
  • Consumer Behavior

Career Opportunities in Entrepreneurship and Small Business

With an Associate of Business Administration (ABA) Degree or Certificate or Skill Specific Certificate in Entrepreneurship and Small Business from Macomb, you will be qualified for positions that include business owner, general and operations manager, and manager.

Transfer Pathways

The credits earned in Macomb’s Entrepreneurship and Small Business Program transfer to many colleges and universities in Michigan.

If you intend to transfer and pursue a Bachelor’s Degree in Business Administration (BBA), speak with a Macomb counselor or academic advisor as soon as possible after you have applied to Macomb to plan the best pathway.

Occupational Certificate in Business

Macomb’s Workforce and Continuing Education Department offers certificate programs in business that may be earned in six months or less. These can provide you with a gateway into a business career and the option of earning a salary in a business-related position while you pursue further education, training and/or certification in entrepreneurship or business administration.

How do I find out more about the Entrepreneurship and Small Business Program?

For more information, contact the Entrepreneurship and Small Business Program advisors: Professor Patrick Greek, 586.286.2253, or Professor Robert James, 586.498.4012.

Gainful Employment Disclosure

For information about program cost, on-time completion rates, typical student debt, and other important information, visit

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