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Speech Communication Arts - Mass Media and Public Relations

Speech Communication Arts

Macomb’s Speech Communication Arts Program is designed to give you both the confidence and skills necessary to communicate with others as a public relations practitioner, company spokesperson, broadcaster, advertising sales agent or marketing specialist. You will learn about the theories and practices related to the different forms of mass media, the role body language plays in interpersonal communication and how to relate to different audiences. You will also gain an understanding of and sensitivity to cultural differences and will improve your effectiveness in both speaking and listening.

Top 3 Reasons to Choose Macomb for Speech Communication Arts

  1. Option to specialize in Intercultural/Interpersonal Communication or Mass Media/Public Relations
  2. Save $20,000 by starting here – when compared with four years at a university
  3. More than 250 private scholarships available

Speech Communication Arts Courses at Macomb

  • Introduction to Communication
  • Speech Communication
  • Interpersonal Communications
  • Interpersonal Conflict and Negotiation
  • Mass Media Communication in a Global Culture
  • Persuasion
  • Public Relations Communications
  • Argumentation Debate
  • Group Discussion and Leadership
  • Intercultural Communication
  • Introduction to Broadcasting
  • Radio Broadcasting
  • Broadcast Television
  • Communication in Organizations
  • Interpretative Performance Communication

Career Opportunities in Speech Communication Arts

With an Associate of Applied Science Degree in Speech Communication Arts, you will be qualified for positions that include public relations specialist and advertising sales agent.

Transfer Pathways

The credits earned in this program will transfer to many colleges and universities in Michigan. If you intend to transfer and pursue a bachelor’s degree, speak with a Macomb Counselor or academic advisor as soon as possible after you have applied to Macomb to plan the best pathway.


How do I find out more about Macomb’s Speech Communication Arts Program?

For more information, contact the Associate Dean at Center Campus: 586.286.2282 or AandS.center@macomb.edu or at South Campus: 586.445.7354 or AandS.south@macomb.edu.

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