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Entrepreneurship – Innovation Program

Innovation is the specific instrument of entrepreneurship. - Peter Drucker, Management Consultant and Author - Innovation and Entrepreneurship

What is Entrepreneurship?

Entrepreneurship is starting a new business or enterprise from the ground up, often responding in an innovative way to change and/or opportunity. Since entrepreneurship is often a solo venture, there is an element of risk involved. But there is also potential for incredible success. Some famous entrepreneurs who have realized the latter include Walt Disney, Debbi (Mrs.) Fields and Mark (Facebook) Zuckerberg.

The Entrepreneurship – Innovation Program at Macomb

Macomb’s Entrepreneurship – Innovation Program can show you how to start your own business, including securing the necessary financial resources, or take a lead role in a company that depends upon continuous innovation. You will gain a comprehensive knowledge of accounting, management and marketing procedures, as well as a good handle on information technology, and will learn how to develop a solid plan for launching your new business.

Entrepreneurship – Innovation Courses at Macomb

In the Entrepreneurship – Innovation Program at Macomb, you will take a variety of courses specific to your selected major, including:

  • Business Enterprise
  • Accounting for Entrepreneurs
  • Principles of Accounting
  • Computer and Information Processing Principles
  • Principles of Management
  • Principles of Marketing
  • Business Law
  • Business Communications
  • Entrepreneurship Fundamentals
  • Franchising Fundamentals
  • Corporate Entrepreneurship
  • Global Entrepreneurship
  • Global Purchasing and Supply Chain Management
  • Entrepreneurship and Small Business Management
  • Small Business Marketing

Career Opportunities with an Associate of Business Administration Degree or Certificate or Skill Specific Certificate in Entrepreneurship - Innovation

With an Associate of Business Administration (ABA) Degree or Certificate or Skill Specific Certificate in Entrepreneurship – Innovation from Macomb, you will be qualified for positions that include business owner, general and operations manager, and manager.

Transfer Pathways to Bachelor’s Degree in Business Administration

The credits earned in Macomb’s Entrepreneurship – Innovation Program transfer to many colleges and universities in Michigan.

If you intend to transfer and pursue a Bachelor’s Degree in Business Administration (BBA), speak with a Macomb counselor or academic advisor as soon as possible after you have applied to Macomb to plan the best pathway.

Occupational Certificate in Business

Macomb’s Workforce and Continuing Education Department offers certificate programs in business that may be earned in six months or less. These can provide you with a gateway into a business career and the option of earning a salary in a business-related position while you pursue further education, training and/or certification in entrepreneurship or business administration.

How do I find out more about Macomb’s Entrepreneurship – Innovation Program?

For more information on the Entrepreneurship – Innovation Program at Macomb, contact the Entrepreneurship – Innovation Program advisors: Professor Patrick Greek, 586.286.2253, or Professor Robert James, 586.498.4012.

Online Catalog Entrepreneurship Innovation Info college viewbook